Home > Football > How Everton, Spurs and Bolton discovered the UEFA Cup is European football's poor relation
How Everton, Spurs and Bolton discovered the UEFA Cup is European football's poor relation
The gap between the Champions League and this second-rate pub team event is so huge, it's a wonder how both tournaments carry the UEFA brand. And with little money to be made, it's a wonder why the teams outside the Big Four make such an effort to qualify for the UEFA Cup.
by Ed Bottomley on 16 May 2008
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Is there any point to the UEFA Cup or is it just something given to the lesser teams to keep them sweet and stop them from moaning about the Big Four oligopoly?
When Everton qualified for the UEFA Cup the season before last, most fans were bewitched by the idea of European nights at Goodison, and playing a continental smorgasbord of glamorous teams.
What we found when we finally arrived in the promised land of European football was an impossibly long tournament that no one actually cares about, a supernumerary nipple on the otherwise chiseled Champions League Adonis.
A quick look at Everton's finances reveal that our relatively long UEFA Cup run - playing a total of 10 games - brought in a measly £500,000. Does this prize money make up for the effort that we put in to the tournament? Admittedly, there is a certain amount of controversy over this figure with the club claiming that the UEFA run brought in around £3m. Either way you look at it - half a million or three million - it is a very small amount of money compared to the overflowing trough of moolah that is the Champions League.
It is Europe's Premier Tournament that splits the men from the boys in terms of earnings.
Manchester United have already raked in a minimum of £28m from their European escapades and will have an earnings total of over £30m if they beat Chelsea; even Liverpool's winnings - £18m - dwarf anything that the UEFA Cup can come up with.
The three English teams in UEFA's second-rate European competition, Everton, Tottenham and Bolton all brought in around £500,000 for their UEFA Cup runs even though they all reached the last 16.
A look into these European competitions gives us the main reason as to why there is such a large, and seemingly insurmountable, disparity between the Big Four and the rest domestically.
The fat cats have caught the gravy train and and set up camp in the top Premier League slots, year upon year raking in huge amounts of cash. The gap between fifth and fourth is bigger than any other two positions in the league (even getting relegated gives you two years of generous parachute payments) and again the four top Premier League teams will be able to pull away still further.
European competitions have been butchered by UEFA, and sending the Cup Winners’ Cup off to the abattoir whilst chopping up the UEFA Cup into a messy and overlong tournament has made them the ugly sisters of the Champions League.
Yet again this reflects the huge disparity between the privileged Big Four and the other poor saps sharing a league with them.
Comments (38)
by birch on May 16, 2008
£500,000 IS A LOAD OF RUBBISH! The money generated in the champions league includes all the TV deals whereas the uefa cup teams get to sell their own rights! If you take into account our teams probably had around 10 games televised each then the finances add up! This year saw teams including fiorentina/bayern munich/athletico madrid e.t.c and next year it looks like AC Milan will be in the tournament (the current champions league winners). Who wrote this story clearly knows little about the game!
by bobajob on May 16, 2008
Abolish champions league and uefa cup. all clubs qualifying for european competition go into one large european competition which would be seeded in the early part.
by Ed Bottomley on May 16, 2008
Looks like Thom beat me to the punch there - I'd be interested to know how much money you think Everton made from the UEFA Cup, Birch...
on May 16, 2008 on May 16, 2008
The gap really isnt that great, the way zenit outclassed Rangers and smashed Bayern Munich, they would have given any Champions league team a good game.
by Greeko on May 16, 2008
This sort of article is the reason that I wont bother reading anymore Sportingo articles anymore. Its second rate journalism where there is clearly very little research gone in. Get a grip on football and write an article that makes sense then I might start reading again.
by Spurs Gog on May 16, 2008
Europe always regarded this cup as the one for the next batch of top teams. The soon-to-be cream of the crop. That is why they always rated it over the European Cup-winners Cup. What they have done instead is make into long-winded joke that even allows others to come in if they fail in the CL.
by Ben Chapman on May 16, 2008
Its not all about money. I support Spurs and the main thing I would have liked to have seen is the players lifting the trophy. Who cares if we actually spent more money to get there.
by Michael Calland-Brooke on May 16, 2008
The tone and content of this piece sums up all that is wrong with football and why ultimately people will just get fed up with it.
by p h on May 16, 2008
it really doesnt matter if make money from this - its about testing yourself against different opposition. also - there is more to football thanthe CL - in my opinion the CL has been poor this season - i have enjoyed the Thur night games.
it's about winning a trophy, no how much money you make on the way.
to qualify for the uefa cup bolton played in macedonia! the macedonians wanted 250k from england alone to show the rights! Everton played 5 home games either on itv or channel 5! must have been a minimum of 500k for these rights in england then more abroad i.e italian tv when they played fiorentina!!! add to the fact everton/totenham turn over nearly £1 million pounds every time they play at home on the day i would say the difference in being in the uefa cup compared to not being in it would be closer to £10m than 500k! Every club in Europe would rather be in the uefa cup than not in europe at all! does anyone seriously think AC Milan will not bother with it next year because it isnt worth winning?
by Thom Davies on May 16, 2008
Birch - have you got any proof - ie. a link to a news source? There is no sponsorship on the hoardings in the UEFA - and the link I posted earlier shows that Everton earned 3mill MAX from the UEFA - something the journalists doubt (they think it is 500k) - are you saying that Everton are liars, and are fiddling the books and hiding all this additional money? Additonally Bill Edgar posted an expose of the UEFA Cup earlier this season, showing that prize money WAS as low as the author of this thinks...
This might help too birch: http://www.ctfctalk.co.uk/index.php?PHPSESSID= de07631d51d71b1851a23bc5a230ec94&topic=2949.0;prev_ne xt=prev
by SG on May 16, 2008
Thorn, I think that article backs up Birch's point. According to those figures Spurs were awarded £3m in prize money for the UEFA cup. However that doesn't include TV or gate receipts. Therefore the £10m figure Birch suggests may not be far off the mark.
Thorn its also worth pointing out that there are no quotes from Everton saying they received 3 million. Its just more speculation from a journalist. I have no idea what the clubs make from UEFA but I very much doubt it is as low as 500K otherwise clubs like Spurs and Everton would not put themselves under so much pressure to qulify for the competition
by Ken Loyaume on May 16, 2008
I didn't think that Everton got the gate receipts from UEFA - I thought they gobbled it up themselves - I have to say, the font error whenever money figures are mentioned on here doesnt help!
by steveyid on May 16, 2008
I hate Sportingo, the ammount of times they just write shit... Im going to start a petition to close down Sportingo, who's with me?
by Mikey Blueboy on May 16, 2008
Steve - u r just bitter cos Spurs r cack! COYB!!! IMWT!!!
everton had 5 home games with an average attendance of 35000 per game. thats a total of 175000 tickets. if they only made 500k from being in the uefa cup then that meant they must have charged less than 3 pounds a ticket and nobody had a drink. The prize money is small in the uefa but this does not include TV money. In the champions league the prize money includes TV money as the these deals are done as one whole deal whereas each individual uefa cup team can sell their own. I believe everton/totenham turned over an extra 10m pounds by being in this competition, 35000 paying supporters at 30 pounds each for 5 home games is over five million pounds, add to this TV money and the small prize kitty and you are looking at ten million. Take a look at boltons accounts for last season, they turned over 5 million less than the year before, they attributed this to the fact that they where in the uefa cup the year before - GO AND READ THEIR ACCOUNTS
by Thom on May 16, 2008
Birchy me old mucker - we are going round and round here - Everton claim they made 3 mill from their UEFA campaign...What I want to know, as a Toffee, is how much more do the CL teams get than the UEFA teams (including tv money - everything!)
http://www.dailymail.co.uk/pages/live/articles/sport/f ootball.html?in_article_id=466020&in_page_id=1779&ito =newsnow
....And read this too http://www.dailymail.co.uk/pages/live/articles/sp ort/football.html?in_article_id=453997&in_page_id=177 9